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Denim™ Announces Growing Investor Portfolio Including RGAx and American National Insurance Company

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DES MOINES, Iowa, April 18, 2017Denim Labs, Inc. (Denim), provider of the leading social media engagement platform, today announced the company’s growing investor portfolio, noting support from RGAx, the innovation subsidiary of Reinsurance Group of America, Incorporated, and American National Insurance Company, one of Denim’s first customers.

“We are thrilled to welcome RGAx and American National as investors,” said Gregory Bailey, co-founder and CEO of Denim. “These companies are veteran leaders in the industry – we are truly working with the best. This new support gives us the opportunity to enhance our product offerings, expand our reach, and further empower our customers and partners across the insurance and financial services industries.”

Denim’s patent-pending platform enables corporate marketers to launch, manage, and scale social media advertising for thousands of agents, advisors, and brokers in just two minutes. Denim-powered ads are corporately managed, but delivered locally on behalf of independent or affiliated agents. Denim frees advisors from social media activities and allows them more time for high-value sales and relationship building with their customers.

“At RGAx, we are helping to build and accelerate transformational businesses that tackle the insurance industry’s toughest problems,” said Farron Blanc, Vice President, Innovation Studio Lead of RGAx. “We are proud to support Denim, a company that is reimagining marketing and distribution in the insurance industry.”

To read more about Denim’s recent milestones, visit the Denim blog or watch the Denim video.

About Denim

Denim is reimagining marketing and distribution in the insurance and financial services industry with wicked smart technology. Denim improves marketing ROI by delivering highly relevant social media advertising at scale, so insurers can focus on what matters most: brand awareness, consumer engagement, lead conversions and sales growth. With a focus on delivering a simple and intuitive platform, Denim not only delivers results, it’s enjoyable to use. For more information, please visit

About RGAx

RGAx is a wholly owned subsidiary of Reinsurance Group of America, Incorporated (RGA), with a focus on building and accelerating transformational business in the life insurance industry. RGA, a FORTUNE 500 company, is among the leading global providers of life and health reinsurance and financial solutions. With headquarters in St. Louis, Missouri, and operations in 26 countries, RGA delivers expertise in individual life reinsurance, individual living benefits reinsurance, group reinsurance, health reinsurance, facultative underwriting, product development, and financial solutions. To learn more about RGA and its businesses, visit the company’s website at For more information about RGAx, visit us at

About American National Insurance Company

American National Insurance Company (American National), headquartered in Galveston, Texas, was founded in 1905 and is licensed to conduct the business of insurance in all states except New York. American National offers a broad line of products and services, which include life insurance, annuities, health insurance, credit insurance and pension products. For more information, including company news and investor relations, visit the company’s website at

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